Screen Process & Digital Imaging July/ August 2011 - by Paul Deane, Joint Managing Director of Shuttleworth
Over the past few years I have taken a particular interest in how visual communication companies manage their sales and marketing process. Good Customer Relationship Management is key to the success of any business. In the current print market it is critical to survival that this process is properly managed to improve both vital communications and to increase the efficiency and accuracy of your marketing and sales messages.
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